Restock your Thai food products at SABAI SABAI THAI FOOD FESTIVAL 2018 @HeroMarket Desa Tebrau: 3rd to 31st August 2018

I love Thailand not only because it is one of the closest countries to Malaysia but most importantly, Thai products have never failed to be my all-time favourite: Their cuisine, snacks and many more, I'm craving for them every day every second! Therefore, I was so excited at the moment I know that ‘Sabai Sabai Thai Festival 2018’ which is jointly organized by the Department of International Trade Promotion, Ministry of Commerce of Thailand (DITP), HeroMarket and HPG Marketing (M) Sdn Bhd is now happening at all 24 HERO Market outlets from 3 to 31 August 2018. 

In other words, a good range of Thai products is now available at Hero Market stores in Malaysia. This enables customers to experience the rich Thai culture, food and a plethora of offerings, definitely the best news of the day.

Sabai Sabai Thai Festival 2018 at HeroMarket 

Why Sabai Sabai?
Sabai Sabai, which literally translates to being happy, relaxed or comfortable, perfectly embodies the Thai culture and lifestyle. The festival took on this theme and featured a wide range of Thai food products and snacks brought to Malaysia in selected Hero Market stores. This is the first time ‘Sabai Sabai Thai Food Festival’ organized with HeroMarket and it is expected for more than 70,000 people throughout the 3 days festival period to enjoy Thai Cultural Performance, Massage Demonstration and Free Massage.

ATTENTION TO ALL JOHOREAN, you can now visit HeroMarket at Desa Tebrau Johor Bahru and enjoy Thai cultural performances alongside a Thai food festival and international bazaar throughout the 3 days festival period from 16-18 August 2018.

HERO Market Desa Tebrau
Address: Jln Harmonium 24/1, Taman Desa Tebrau, 81100 Johor Bahru, Johor


Ms Patha Wutipan, Minister Counsellor for Commercial Affairs, Department of International Trade Promotion delivering her opening speech which was conducted at HeroMarket Desa Tebrau Johor on 16 August 2018.

Ribbon cutting ceremony: Left to Right: Mr Soh VLeong, Managing Director – HPG Marketing, Ms Patcha Wutipan, Minister Counsellor for Commercial Affairs, Department of International Trade Promotion (DITP), Mr  Francis Teng Director – Hero Market.

During the festival, a big range of new products was launched in Malaysia: These included innovative fruit snacks from J Fruit, famous Thai confectionery brand– HACKS, Japanese rice crackers - Doca, fried shrimp and crab chips - Manora, Pocky choco sticks, crispy fish snacks – ‘Madam Fish’, rice crisps – Tawan, roasted peanuts snacks – Otori, sweet tamarind from Tamarind House as well as snacks and beverages from international brands that are produced in Thailand such as Schweppes +C Lemon Flavour Soft Drink, Malee 100% juices, Birdy 3-in-1 coffee, Hales Blue Boy Syrup and many many more. 

A wide variety of Thai products are now available on sale.

Consumers can also get special-priced offers from existing brands ranging from confectioneries and beverages.

My favourite Tomyam instant noodles! 

Food and drinks sampling in progress :)

You are welcomed to try all the food samples there ~

Other than food, there are also Thai cultural performances and workshops that showcased Thailand’s exquisite blend of culture and heritage during the ‘Sabai Sabai Thai Food Festival 2018'.

Besides, for every RM5 purchase of Thai products at the Hero Market outlets from 3rd to 31st of August 2018, consumers are eligible to participate in a lucky draw to win exciting prizes ⥥
💙 First prize: Two two return flight tickets to Phuket with accommodation for a 4D3N stay 
💙 Second prize: Two return flight tickets to Hua Hin, with accommodation for a 3D2N stay
💙 Third prize:  A hamper worth RM500
💙 Fourth prize: A hamper worth RM300 
💙 Fifth prize: A hamper worth RM200

Not only that, consumers who spend more than RM 30 at HeroMarket Desa Tebrau will also receive a free 15-minute Thai massage courtesy of Than Thara starting from 16 to 18 August 2018.

Thai food products overloaded at home but I still want more and more! Hurry up, come over to get yours too :)

For more information about the ‘SabaiSabai Thai Food Festival 2018’, please visit https://www.facebook.com/myheromarket/ or https://www.facebook.com/thinkthailandmy.

About DITP
The Department of International Trade Promotion (DITP) is the Thai Ministry of Commerce’s foremost agency dedicated to the rapid and sustained expansion of international trade for both domestic achievement and global benefit. Over the last 40 years the DITP has facilitated countless multi-million-dollar trade deals, both governmental and private, to the satisfaction of international investors and entrepreneurs worldwide. And as a whole new dimension unfolds with the launch of the ASEAN Economic Community (AEC) in 2015, the DITP is ready to guide you in taking advantage of the almost unlimited possibilities presented by a free-trade system in a single market bloc of 600 million consumers. The DITP, with its vast and varied database of manufacturers, exporters and service providers in Thailand and overseas, is ready to respond directly and promptly to all requests from international entrepreneurs for any kind of product or service. Through the DITP, you will be matched with an ideal partner in order to form a business partnership that is both mutually beneficial and progressive.

About HERO Market
Hero Market is a private limited company specializing in the supermarket business. We currently operate 24 supermarkets in Klang Valley and Johor Bahru with a total workforce of more than 800 personnel. Hero Market was incorporated in 2005 and the people behind Hero Markethavean accumulative food retail experience of more than 75years. Our concept strongly emphasizes the fresh market department and everyday low prices.

About HPG Marketing
HPG Marketing started as a marketing office in 1998. Our manufacturing and packaging factory for varieties of quality nuts of Home Peanut Garden and has been representing a handful of big brands from Thailand. It began with small quantity orders and currently we are the sole distributors and brand owner of products produced in Thailand. HPG marketing strives to bring more of Thailand’s quality products into our demanding Malaysian market through a variety of business channels.



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